Partners, I know you've heard me our initiative Spotlight partner during the past months. Well, today I am happy to share with you a concrete example of our history of the most recent success of the use case. The article in this month highlights Olikka, a systems integrator based in Melbourne Australia ,. Read on for more information on how Oikka growing rapidly.
Olikka is derived from a Swedish word meaning "different", and Melbourne, systems integrator based in Australia is proud of its distinctive strategy for growth and success. According to Michael Pascoe, Director General, Olikka decided to focus primarily on Citrix and Microsoft solutions, to the exclusion of other vendors such as VMware, for two main reasons. The first is the competitive differentiation. "We believe the future is bright for Citrix and Microsoft in our target areas of mobility, office, data center and cloud, and we're betting they will be the winners in the business, especially in VDI and hypervisors , "he said.
Citrix and Microsoft success in the enterprise space supports the mission of Olikka help companies automate the management of their iT environment. Because the process automation requires a significant financial investment, the target company midsize to large enterprises with 300 or more software licenses.
the second reason is the limited partnerships positioning Olikka market as IF specialist. "We are a young, small company to become a big IF, narrow casting and believe our expertise and partnerships is the key to success," said Pascoe. Targeting a limited slice of the IT and focusing on solutions Citrix and Microsoft allocate Olikka to become "really, really good" to these technologies. In turn, knowledge and expertise cut many generalist competitors and appeal to customers seeking real experts.
Read the full article to see how Olikka educates through experience and strong partnerships have supported the company's growth as well as much more.
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