The typical reaction I get when we speak of a mobile messaging application is either replacement ?; what is wrong with the Apple (and Android) messaging application? Or our IT makes us use this thing "secure" I hate. For those who think that the native email is "good enough", it seems Apple has changed our expectation of what you should be able to do so from a mobile device.
What is the problem for users
On a laptop, we take for simple tasks granted as attaching a document to an e-mail or entry into Place a meeting and see when colleagues are free or busy. However, on an iPhone, you can not make these features that might make you more productive while mobile. A challenge for many business users face joins web meetings as GoToMeeting or Webex on the go. This often results in sticky notes, distracted driving, and missed or late meeting starts impacting the productivity of the whole team.
Another problem is the frustration of getting an email with a link to an internal site that fails to open because it is behind the company firewall. I also speak to parents often give their young children on their iPad to play a game, but worry about what happens if they do accidentally answer, all with a crazy message. There are a lot of international calls and 911 assigned to the children's ability to click on the buttons that you do not want them. With the original electronic mail, it is all or nothing. You can protect the whole device with a PIN code, but you can not give your child to play with, not a good option.
What is the problem for businesses
mobile email to businesses has been a problem since that Blackberry users have started to move on iPhones. native email support ActiveSync for access to many corporate email systems; However, it also opens the door to all kinds of business risks, such as opening an attachment personal Dropbox account, or easy to copy and paste between enterprise applications and personal. Consequently, some IT organizations have implemented versions of "secure" email applications that offer protection and insulates the company personal email. The problem was the user experience on the first generation of these alternative applications left much to be desired, users say hate.
Email Secure Do not Suck
The challenge for IT execs was accommodating and BYOD users with a system that protects the IP society but not to worsen and confuse employees. Apple has made improvements in iOS 7 to allow the MDM to control things like Open-in; However, other security risks remain. Moreover, it is unlikely that Apple will not provide native integration with business tools such as web meetings and storing secure documents. The opportunity for innovation for IT suppliers is to come with email and other business applications that delight users instead of angry.
Our new WorxMail bridges the gap between IT needs and user features that business users want. A small function as a click-access to a meeting can be invaluable when mobile. In the future, I think the mobile workforce demand and appreciate the business applications that make them more efficient and give them the opportunity to work from anywhere, "Good Enough" will not be good enough for users or IT.
also appeared in Wired.com
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