Today we have a guest post by Greeshma Suresh of Mind Link Software who researched and tried to dispel myths around enterprise chat.
data and privacy issues often use the chat in Enterprise mar.
chat is nothing new in the world of business. Something whose seed was planted in the financial industry over a decade ago-investment banking in particular-has for cooperation in companies in virtually every industry and company of any size has grown into an established staple.
And fail but many companies produce measurable ROI in terms of support costs to reduce or improve productivity and operational efficiency, for example. Cooperation can not be achieved without the ability to instantly share knowledge. So, here we are with our take on the common misconceptions of enterprise messaging or chat, and what can companies, stop to accept.
1. The chat is for 'chat'
Although Chat has its roots in the corporate world, due to its revolutionary presence in the consumer space with chat applications like WhatsApp, MSN and WeChat, and some data and privacy scandals on the way in the early days of consumer-chat. It is now perceived by the companies as a tool for the exchange of viral content.
Let's take a step back and look at "why" it is so popular among users. Chat is ideal for real-time content sharing; it's snappy and informal. Chat looks and feels much like the way we speak as the way we write-that makes their adoption as easy and widespread.
chat, whether used by consumers or businesses, is equally impactful. If consumer chat applications for staying in contact, enterprise chat applications are for "selective cooperation"; critical issues to solve in real time. As it depends on the needs of the company by:
- Persistent - allows storage of voice and data, they found easily for future a knowledge repository
- Cross Platform References thereby building - making it easier to work together on any device, at any time
- secure & compliant - security of corporate data safe with administrative controls, MDM / EMM support as Citrix XenMobile and compliance functions added to archive data and messages
- Resourceful - Enterprise features a simple task assignments and alert in case of emergency so that the work is done quickly
2. The chat is for Millennials
now there is a common perception about Chat : it is a tool mainly for Millennials (born after 1980). The senior staff can more familiar with the traditional forms of communication, such as his e-mail. But the business world is changing, and companies are looking for faster and more efficient ways of cooperation. Chat is to use one of the simplest mechanisms compared to e-mails. Chat condenses all communications and requires less or no education. For older employees to get used to an app that their organization can be enormous effortlessly benefit.
3. Chat & safety? - An oxymoron
safe chat be We all data breach, stories, the news last year as The South Korea trended data leak and Financial Services fines. Regardless safe from these incidents, the answer to whether or not chat is YES. It all comes down to ownership down. If you designed an enterprise chat app deploy purpose-built for business, then it comes with security features to protect your company data. Encryption of course but also MDM / EMM support as Citrix XenMobile and / or compliance archiving functions of your calls therefore adhere to industry regulations.
With an increase in business a BYOD / CYOD strategy embracing companies are under increasing pressure to stay on the industry trends. And company-chat in a secure container is the only trustworthy way of working, where you can keep your peace of mind while your employees use their own devices to work with modern chat applications.
4. Chat is just another app
We have already found that chat, for business, is to facilitate critical business decisions. Now add context allows businesses Chat Integration line of business applications. You are chatting not only in real time, but to see the context data in a central place to back up your decisions as by sharing your support tickets, CRM data lines, selected RSS feeds or commercial information directly into the chat channels. Consumer chat applications are usually no need close knit integration to have. Enterprise Chat understands the need for integration with existing applications such as CRM, social media, e-mail or corporate portals such as SharePoint and integration allows saving time, instead of going back and forth, searching for the data that you chat in your access -spaces.
5. no ROI Chat income
Chat will cooperate by collecting resources from across the distributed organization to make effective decisions , Can we measure the impact of these decisions? The easiest way to measure the effectiveness of the chat, is by measuring how much time you save by working through chat, rather than through dozens of emails from view.
studies have shown can reduce that group chat support costs by 43% * due to the fact that dedicated support staff are solved on dedicated channels customer problems faster. have improved productivity * 20% and improved customer satisfaction as reported
If you want to dig deeper, we have a webinar strung .:
securing chat applications for the company
Time - 28 July 2015 | PDT 9:00 to 9:30
Register now!
* The results of the research carried out based on Microsoft Lync Persistent Chat
Greeshma Suresh is the Marketing Executive, Mind Link software
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