As a member of the Citrix WW Channel Marketing team, I you invited to join in the conversation through social media channels. The topics I'll cover each month are also presented in Citrix Partner News , but in order to stay on top of best practices, I find that the blog format is more interactive a newsletter. It gives each of you the opportunity to express your opinions, ask questions and pass on information to colleagues or clients. Today I bring you a webinar on integrating social media into your marketing plan. Since social media is now mandatory for companies, we will create a buzz around social media and the ever-changing social media landscape today.
demand generation can benefit from social media channels in several ways. First, social media enables campaigns to extend well beyond the target audience by sharing, tweeting, posting, liking - actions that incorporate the opinions and individual endorsements. Similarly, the entry of social media provides prospects with additional information, validation and knowledge of the wider community who can help with the driving action or at least generating interest in obtaining more resources.
On June 11, Citrix launched the first part of its series of training social media channel with " demand driving through in commitment line and social media." This one-hour session on the use of social media was presented by Heather channel marketing expert K .. Margolis team UBM Channel IPED
The webinar covered these topics
- foundation to start your social engagement media: See what platforms you should use and how your profiles must illustrate your online presence
- the building blocks of your online engagement strategy: .. know what things must be in place to develop a successful strategy
- Get more your traditional marketing programs: Understanding how to leverage your LinkedIn profile, LinkedIn connections and business page for email campaigns up to 26 percent more successful
- Steps. to maintain the momentum: Explorer tools that should be used from time to time, and learn strategies and tactics that can easily be added to your everyday process to engage your prospects on the long term
Navigate to the "request Driving through online engagement and social media" recording and presentation today and he please send all questions, comments and suggestions :. citrixchannelmarketing@citrix.com
do not forget to mark your calendar!
A second webinar, "Campaigns Building Integrated Social Marketing," will be held on September 19. Details, including registration, will be available in early August S ' please check marketing page on Citrix Partner Central for more updates and resources of social media on blogs, Twitter and RSS.
0 Komentar